Back to all colors

Denim

#496683

A balanced, moderate denim — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.

Meaning

Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.

Applications

Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.

Conversion

HEX

496683

RGB

73, 102, 131

HSL

210, 28%, 40%

HSB

210, 44%, 51%

CMYK

44, 22, 0, 49

LAB

42, -5, -20

LCH

42, 20, 256

OKLCH

0.50, 0.06, 249

XYZ

12, 13, 23

LUV

42, -14, -27

HWB

210, 29%, 49%

Pantone

Cool Gray 11 C

Harmonies

Analogous

Complementary

Split Complementary

Triadic

Tetradic

Square

Shades & tints

Similar named colors

Browse every named black on shades of black, or all families on colors.