Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4969CE
RGB
73, 105, 206
HSL
226, 58%, 55%
HSB
226, 65%, 81%
CMYK
65, 49, 0, 19
LAB
46, 14, -57
LCH
46, 59, 283
OKLCH
0.55, 0.16, 268
XYZ
19, 16, 60
LUV
46, -15, -85
HWB
226, 29%, 19%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.