Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
49708D
RGB
73, 112, 141
HSL
206, 32%, 42%
HSB
206, 48%, 55%
CMYK
48, 21, 0, 45
LAB
45, -8, -21
LCH
45, 22, 249
OKLCH
0.53, 0.06, 242
XYZ
13, 15, 27
LUV
45, -18, -28
HWB
206, 29%, 45%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.