Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
49BDED
RGB
73, 189, 237
HSL
198, 82%, 61%
HSB
198, 69%, 93%
CMYK
69, 20, 0, 7
LAB
72, -22, -34
LCH
72, 41, 237
OKLCH
0.75, 0.12, 229
XYZ
36, 44, 87
LUV
72, -43, -51
HWB
198, 29%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.