Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
49BEE8
RGB
73, 190, 232
HSL
196, 78%, 60%
HSB
196, 69%, 91%
CMYK
69, 18, 0, 9
LAB
72, -24, -31
LCH
72, 39, 232
OKLCH
0.75, 0.12, 226
XYZ
36, 44, 83
LUV
72, -44, -46
HWB
196, 29%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.