Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
49C8DD
RGB
73, 200, 221
HSL
189, 69%, 58%
HSB
189, 67%, 87%
CMYK
67, 10, 0, 13
LAB
74, -31, -21
LCH
74, 38, 214
OKLCH
0.77, 0.11, 211
XYZ
36, 48, 76
LUV
74, -48, -28
HWB
189, 29%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.