Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4A7997
RGB
74, 121, 151
HSL
203, 34%, 44%
HSB
203, 51%, 59%
CMYK
51, 20, 0, 41
LAB
48, -10, -22
LCH
48, 24, 245
OKLCH
0.55, 0.07, 238
XYZ
15, 17, 32
LUV
48, -21, -30
HWB
203, 29%, 41%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.