Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4B3A77
RGB
75, 58, 119
HSL
257, 34%, 35%
HSB
257, 51%, 47%
CMYK
37, 51, 0, 53
LAB
29, 19, -33
LCH
29, 38, 300
OKLCH
0.40, 0.10, 294
XYZ
8, 6, 18
LUV
29, 3, -44
HWB
257, 23%, 53%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.