Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4C718E
RGB
76, 113, 142
HSL
206, 30%, 43%
HSB
206, 46%, 56%
CMYK
46, 20, 0, 44
LAB
46, -7, -20
LCH
46, 22, 250
OKLCH
0.53, 0.06, 243
XYZ
14, 15, 28
LUV
46, -17, -28
HWB
206, 30%, 44%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.