Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4C8BD7
RGB
76, 139, 215
HSL
213, 63%, 57%
HSB
213, 65%, 84%
CMYK
65, 35, 0, 16
LAB
56, -2, -46
LCH
56, 46, 267
OKLCH
0.63, 0.13, 254
XYZ
24, 25, 68
LUV
56, -26, -70
HWB
213, 30%, 16%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.