Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4C8BF3
RGB
76, 139, 243
HSL
217, 87%, 63%
HSB
217, 69%, 95%
CMYK
69, 43, 0, 5
LAB
58, 5, -59
LCH
58, 60, 275
OKLCH
0.65, 0.17, 260
XYZ
28, 26, 88
LUV
58, -25, -92
HWB
217, 30%, 5%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.