Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4C95F4
RGB
76, 149, 244
HSL
214, 88%, 63%
HSB
214, 69%, 96%
CMYK
69, 39, 0, 4
LAB
60, 0, -55
LCH
60, 55, 270
OKLCH
0.67, 0.16, 256
XYZ
30, 30, 90
LUV
60, -28, -86
HWB
214, 30%, 4%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.