Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4D3174
RGB
77, 49, 116
HSL
265, 41%, 32%
HSB
265, 58%, 45%
CMYK
34, 58, 0, 55
LAB
26, 25, -34
LCH
26, 42, 306
OKLCH
0.38, 0.11, 300
XYZ
7, 5, 17
LUV
26, 7, -45
HWB
265, 19%, 55%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.