Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4E268B
RGB
78, 38, 139
HSL
264, 57%, 35%
HSB
264, 73%, 55%
CMYK
44, 73, 0, 45
LAB
26, 36, -50
LCH
26, 62, 306
OKLCH
0.38, 0.16, 296
XYZ
8, 5, 25
LUV
26, 7, -63
HWB
264, 15%, 45%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.