Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4E4667
RGB
78, 70, 103
HSL
255, 19%, 34%
HSB
255, 32%, 40%
CMYK
24, 32, 0, 60
LAB
32, 9, -18
LCH
32, 20, 297
OKLCH
0.42, 0.05, 295
XYZ
8, 7, 14
LUV
32, 2, -25
HWB
255, 27%, 60%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.