Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4E4767
RGB
78, 71, 103
HSL
253, 18%, 34%
HSB
253, 31%, 40%
CMYK
24, 31, 0, 60
LAB
32, 9, -18
LCH
32, 20, 296
OKLCH
0.42, 0.05, 294
XYZ
8, 7, 14
LUV
32, 1, -24
HWB
253, 28%, 60%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.