Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4E71B5
RGB
78, 113, 181
HSL
220, 41%, 51%
HSB
220, 57%, 71%
CMYK
57, 38, 0, 29
LAB
47, 3, -41
LCH
47, 41, 274
OKLCH
0.55, 0.11, 263
XYZ
17, 17, 46
LUV
47, -17, -60
HWB
220, 31%, 29%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.