Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4EA5FA
RGB
78, 165, 250
HSL
210, 95%, 64%
HSB
210, 69%, 98%
CMYK
69, 34, 0, 2
LAB
65, -6, -51
LCH
65, 51, 263
OKLCH
0.71, 0.15, 250
XYZ
34, 35, 95
LUV
65, -33, -80
HWB
210, 31%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.