Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4F66BC
RGB
79, 102, 188
HSL
227, 45%, 52%
HSB
227, 58%, 74%
CMYK
58, 46, 0, 26
LAB
45, 12, -49
LCH
45, 50, 283
OKLCH
0.54, 0.14, 270
XYZ
17, 15, 50
LUV
45, -13, -72
HWB
227, 31%, 26%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.