Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4FA5CF
RGB
79, 165, 207
HSL
200, 57%, 56%
HSB
200, 62%, 81%
CMYK
62, 20, 0, 19
LAB
64, -17, -30
LCH
64, 34, 240
OKLCH
0.69, 0.10, 232
XYZ
28, 33, 64
LUV
64, -35, -44
HWB
200, 31%, 19%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.