Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
508FBF
RGB
80, 143, 191
HSL
206, 46%, 53%
HSB
206, 58%, 75%
CMYK
58, 25, 0, 25
LAB
57, -10, -32
LCH
57, 33, 252
OKLCH
0.63, 0.10, 243
XYZ
23, 25, 53
LUV
57, -27, -47
HWB
206, 31%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.