Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
52808E
RGB
82, 128, 142
HSL
194, 27%, 44%
HSB
194, 42%, 56%
CMYK
42, 10, 0, 44
LAB
51, -13, -13
LCH
51, 19, 224
OKLCH
0.57, 0.05, 219
XYZ
16, 19, 28
LUV
51, -21, -16
HWB
194, 32%, 44%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.