Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
52B5FA
RGB
82, 181, 250
HSL
205, 94%, 65%
HSB
205, 67%, 98%
CMYK
67, 28, 0, 2
LAB
70, -14, -44
LCH
70, 46, 253
OKLCH
0.74, 0.14, 242
XYZ
37, 42, 97
LUV
70, -38, -67
HWB
205, 32%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.