Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
53687E
RGB
83, 104, 126
HSL
211, 21%, 41%
HSB
211, 34%, 49%
CMYK
34, 17, 0, 51
LAB
43, -4, -15
LCH
43, 15, 256
OKLCH
0.51, 0.04, 250
XYZ
12, 13, 22
LUV
43, -11, -20
HWB
211, 33%, 51%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.