Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
537180
RGB
83, 113, 128
HSL
200, 21%, 41%
HSB
200, 35%, 50%
CMYK
35, 12, 0, 50
LAB
46, -8, -12
LCH
46, 15, 235
OKLCH
0.53, 0.04, 230
XYZ
13, 15, 23
LUV
46, -15, -15
HWB
200, 33%, 50%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.