Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
53737E
RGB
83, 115, 126
HSL
195, 21%, 41%
HSB
195, 34%, 49%
CMYK
34, 9, 0, 51
LAB
46, -10, -10
LCH
46, 14, 226
OKLCH
0.54, 0.04, 221
XYZ
13, 16, 22
LUV
46, -16, -12
HWB
195, 33%, 51%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.