Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
538EDA
RGB
83, 142, 218
HSL
214, 65%, 59%
HSB
214, 62%, 85%
CMYK
62, 35, 0, 15
LAB
58, -2, -45
LCH
58, 45, 268
OKLCH
0.64, 0.13, 255
XYZ
26, 26, 70
LUV
58, -25, -70
HWB
214, 33%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.