Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
547EB6
RGB
84, 126, 182
HSL
214, 40%, 52%
HSB
214, 54%, 71%
CMYK
54, 31, 0, 29
LAB
52, -2, -35
LCH
52, 35, 266
OKLCH
0.59, 0.10, 256
XYZ
20, 20, 47
LUV
52, -20, -51
HWB
214, 33%, 29%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.