Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
552BA0
RGB
85, 43, 160
HSL
262, 58%, 40%
HSB
262, 73%, 63%
CMYK
47, 73, 0, 37
LAB
29, 40, -57
LCH
29, 70, 305
OKLCH
0.42, 0.18, 294
XYZ
11, 6, 34
LUV
29, 6, -75
HWB
262, 17%, 37%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.