Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
554BD4
RGB
85, 75, 212
HSL
244, 61%, 56%
HSB
244, 65%, 83%
CMYK
60, 65, 0, 17
LAB
40, 35, -71
LCH
40, 79, 297
OKLCH
0.51, 0.20, 280
XYZ
18, 12, 64
LUV
40, -5, -100
HWB
244, 29%, 17%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.