Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
55B2FB
RGB
85, 178, 251
HSL
206, 95%, 66%
HSB
206, 66%, 98%
CMYK
66, 29, 0, 2
LAB
69, -11, -45
LCH
69, 47, 256
OKLCH
0.74, 0.14, 245
XYZ
37, 41, 97
LUV
69, -36, -70
HWB
206, 33%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.