Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
55B4FA
RGB
85, 180, 250
HSL
205, 94%, 66%
HSB
205, 66%, 98%
CMYK
66, 28, 0, 2
LAB
70, -13, -44
LCH
70, 46, 254
OKLCH
0.74, 0.14, 243
XYZ
37, 41, 96
LUV
70, -37, -68
HWB
205, 33%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.