Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
55C2DF
RGB
85, 194, 223
HSL
193, 68%, 60%
HSB
193, 62%, 87%
CMYK
62, 13, 0, 13
LAB
73, -26, -24
LCH
73, 36, 223
OKLCH
0.76, 0.11, 218
XYZ
36, 46, 77
LUV
73, -43, -34
HWB
193, 33%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.