Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
567B7E
RGB
86, 123, 126
HSL
185, 19%, 42%
HSB
185, 32%, 49%
CMYK
32, 2, 0, 51
LAB
49, -13, -6
LCH
49, 14, 205
OKLCH
0.56, 0.04, 202
XYZ
15, 18, 22
LUV
49, -18, -6
HWB
185, 34%, 51%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.