Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
58718E
RGB
88, 113, 142
HSL
212, 23%, 45%
HSB
212, 38%, 56%
CMYK
38, 20, 0, 44
LAB
47, -4, -19
LCH
47, 19, 259
OKLCH
0.54, 0.05, 253
XYZ
15, 16, 28
LUV
47, -13, -27
HWB
212, 35%, 44%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.