Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
58A2C8
RGB
88, 162, 200
HSL
200, 50%, 56%
HSB
200, 56%, 78%
CMYK
56, 19, 0, 22
LAB
63, -16, -27
LCH
63, 31, 240
OKLCH
0.68, 0.09, 233
XYZ
27, 32, 59
LUV
63, -31, -39
HWB
200, 35%, 22%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.