Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
58A2EE
RGB
88, 162, 238
HSL
210, 82%, 64%
HSB
210, 63%, 93%
CMYK
63, 32, 0, 7
LAB
64, -6, -46
LCH
64, 46, 262
OKLCH
0.70, 0.13, 251
XYZ
32, 34, 86
LUV
64, -30, -71
HWB
210, 35%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.