Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
58B8F4
RGB
88, 184, 244
HSL
203, 88%, 65%
HSB
203, 64%, 96%
CMYK
64, 25, 0, 4
LAB
71, -16, -39
LCH
71, 42, 248
OKLCH
0.75, 0.13, 239
XYZ
37, 43, 92
LUV
71, -38, -60
HWB
203, 35%, 4%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.