Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
5B338A
RGB
91, 51, 138
HSL
268, 46%, 37%
HSB
268, 63%, 54%
CMYK
34, 63, 0, 46
LAB
30, 32, -42
LCH
30, 53, 307
OKLCH
0.42, 0.14, 302
XYZ
10, 6, 25
LUV
30, 10, -58
HWB
268, 20%, 46%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.