Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
5D5797
RGB
93, 87, 151
HSL
246, 27%, 47%
HSB
246, 42%, 59%
CMYK
38, 42, 0, 41
LAB
40, 15, -35
LCH
40, 38, 293
OKLCH
0.49, 0.10, 286
XYZ
14, 11, 31
LUV
40, -1, -51
HWB
246, 34%, 41%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.