Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5D7C8F
RGB
93, 124, 143
HSL
203, 21%, 46%
HSB
203, 35%, 56%
CMYK
35, 13, 0, 44
LAB
50, -8, -14
LCH
50, 16, 241
OKLCH
0.57, 0.05, 236
XYZ
17, 19, 29
LUV
50, -16, -19
HWB
203, 36%, 44%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.