Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
5F4174
RGB
95, 65, 116
HSL
275, 28%, 35%
HSB
275, 44%, 45%
CMYK
18, 44, 0, 55
LAB
33, 21, -24
LCH
33, 32, 311
OKLCH
0.43, 0.09, 310
XYZ
10, 7, 17
LUV
33, 11, -35
HWB
275, 25%, 55%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.