Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5FD5FF
RGB
95, 213, 255
HSL
196, 100%, 69%
HSB
196, 63%, 100%
CMYK
63, 16, 0, 0
LAB
80, -25, -31
LCH
80, 40, 231
OKLCH
0.82, 0.12, 225
XYZ
47, 57, 103
LUV
80, -46, -46
HWB
196, 37%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.