Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
607E93
RGB
96, 126, 147
HSL
205, 21%, 48%
HSB
205, 35%, 58%
CMYK
35, 14, 0, 42
LAB
51, -7, -15
LCH
51, 17, 245
OKLCH
0.58, 0.05, 239
XYZ
18, 20, 30
LUV
51, -15, -21
HWB
205, 38%, 42%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.