Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
609CAC
RGB
96, 156, 172
HSL
193, 31%, 53%
HSB
193, 44%, 67%
CMYK
44, 9, 0, 33
LAB
61, -17, -15
LCH
61, 23, 221
OKLCH
0.66, 0.07, 217
XYZ
24, 29, 43
LUV
61, -28, -19
HWB
193, 38%, 33%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.