Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
613FF1
RGB
97, 63, 241
HSL
251, 86%, 60%
HSB
251, 74%, 95%
CMYK
60, 74, 0, 5
LAB
41, 51, -86
LCH
41, 100, 301
OKLCH
0.53, 0.25, 283
XYZ
23, 12, 84
LUV
41, -1, -119
HWB
251, 25%, 5%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.