Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
614478
RGB
97, 68, 120
HSL
273, 28%, 37%
HSB
273, 43%, 47%
CMYK
19, 43, 0, 53
LAB
34, 21, -25
LCH
34, 33, 310
OKLCH
0.44, 0.09, 309
XYZ
10, 8, 19
LUV
34, 11, -36
HWB
273, 27%, 53%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.