Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
62826B
RGB
98, 130, 107
HSL
137, 14%, 45%
HSB
137, 25%, 51%
CMYK
25, 0, 18, 49
LAB
51, -16, 9
LCH
51, 18, 151
OKLCH
0.58, 0.05, 153
XYZ
16, 20, 17
LUV
51, -16, 14
HWB
137, 38%, 49%
Pantone
7717 C
Harmonies
Shades & tints
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