Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
62848C
RGB
98, 132, 140
HSL
191, 18%, 47%
HSB
191, 30%, 55%
CMYK
30, 6, 0, 45
LAB
53, -11, -8
LCH
53, 14, 218
OKLCH
0.59, 0.04, 214
XYZ
18, 21, 28
LUV
53, -17, -10
HWB
191, 38%, 45%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.