Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
62ABDD
RGB
98, 171, 221
HSL
204, 64%, 63%
HSB
204, 56%, 87%
CMYK
56, 23, 0, 13
LAB
67, -13, -33
LCH
67, 35, 249
OKLCH
0.71, 0.10, 240
XYZ
33, 37, 74
LUV
67, -31, -49
HWB
204, 38%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.